Specifications and Requirements
Chapter 2
New Information Architecture, lot's of content and third party software implementations were part of the challenge. The integration of Highcharts - a responsive interactive javascript API, an Energy Value Chain animation, the MLP University and 3 resolutions were part of the requirements.
Creative Process
Chapter 3
Financial sites do not need to be stale and boring. We collaborated with Alerian's team to create a unique and interesting design concept with lots of illustrations, graphics and photography. Infographics as well as some animations complemented the overall look and feel.
Development
Chapter 4
By choosing WordPress as the backbone of the site, we ensured that Alerian's team could easily manage and maintain content. A responsive design strategy ensures that desktop and mobile users have a great user experience.
Conclusion
Chapter 5
A complex, but fun project with a clean and intuitive user experience.